Mendeley is a reference manager that doubles as an "academic" social media platform. With Mendeley you'll keep track of both your references and your colleagues and friends.
Create a profile page where you list your fields of interest and your latest publications. You can follow other users you find interesting and get updated on their work.
Get set with Mendeley!
Mendeley guide by Hanken School of Economics
How to use Mendeley Desktop, Web Importer & MS Word Plugin (Youtube video by Grad Coach)
Please note that you now can use an add-in with Word as well: Mendeley Cite.